Easterns and Cricket South Africa (CSA), in partnership with KFC, celebrated the 42nd anniversary of the KFC Mini-Cricket programme on August 16 by hosting the Easterns KFC Mini-Cricket Provincial Seminar at the Holiday Inn Boksburg.
The seminar commemorated the programme’s achievements and highlighted its vital role in nurturing young cricket talent across SA.
Julius Maziya, the Eastern Cricket mini-cricket provincial co-ordinator, said the KFC Mini-Cricket programme has been a cornerstone of cricket development in SA, providing a grassroots platform where children from diverse backgrounds can engage in the sport.
“This event is a celebration of the victories of the mini-cricket programme. It allows us to reflect on our achievements and look forward to expanding our reach.”
Maziya said the programme encompasses 21 regions participating through Ekurhuleni, with aspirations to grow further.
“We have over 200 schools involved and more than 6 000 coaches, which translates to over 5 000 children participating in cricket across the East Rand.”
Maziya said one of the key aspects of the KFC Mini-Cricket programme is its inclusive approach, catering to boys and girls.
“Boys can participate from ages six to 10, and girls can play until 13. This structure is in place due to the current lack of formal structures for girls’ cricket.
“Our goal is to level the playing fields and bridge the gap in opportunities for young girls in cricket,” he emphasised.
The seminar served as a platform to discuss strategies for enhancing girls’ participation in cricket. Maziya pointed out that many players representing national teams emerged from the mini-cricket programme, highlighting its effectiveness in fostering talent.
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“Players like Tumi Sekhukhune are prime examples of how this programme can lead to national representation,” he added.
KFC has been a steadfast partner of CSA, and Bjorn Oosthuis, the KFC Strategy Playmakers Group account director, reiterated their commitment to the KFC Mini-Cricket programme.
“Over the past 15 seasons, we have witnessed the transformative impact of this partnership. KFC is dedicated to unlocking kids’ potential by providing equal opportunities and creating level playing fields for all,” Oosthuis stated.
He elaborated on the broader benefits of the programme, stating, “This initiative promotes healthy lifestyles, improves mental health and fosters social cohesion within communities.”
Oosthuis said the programme aims to instil confidence, resilience and leadership skills in young participants.
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“Everyone involved in the programme receives an equal opportunity, and it’s important to recognise that this initiative is more than just a game,” he remarked.
The seminar featured special guest speaker Tumi Sekhukhune, a Proteas Women’s team bowler and a proud mini-cricket alumnus. Sekhukhune shared her journey, expressing excitement that the programme helped shape her career.
“I started playing cricket here when I was around seven or eight, and it was an incredible experience. The fun part about mini-cricket is that it ignites a love for the sport while developing essential skills,” she said.
Hailing from Daveyton, Sekhukhune expressed her desire to inspire young girls from her community.
“It feels great to be here, especially because we do not have many young girls from Daveyton involved in cricket. I want to show them they can pursue their dreams in sports,” she said.
